Black Eye Job Brief
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Great advertising begins with a great brief. The better the clarity of your answers,
the better the results we can produce for you.
Please keep your answers as brief as possible, while making sure you include all relevant detail.

Email appendices to luke@blackeye.com.au | Please read our terms and conditions
DEADLINE: URGENT NOT URGENT - First draft required by:
Client Name:
Purchase Order No. (required for job to commence)
PRODUCT INFORMATION
What is the product/service?
Objective of Marketing
Est. Marketing Budget
Images Supplied? YES   NO
Max. Budget for Images
Overall Message (The single-minded customer benefit) 
Supporting Messages?
The Target Market (Age, sex, social status, typical career etc.)
Mandatory Inclusions (Sponsor logos, phone numbers, special instructions etc.) 
Other important information or additional copy (Please email large amounts of copy separately)
ADVERTISEMENT INFORMATION
MEDIA/PUBLICATION (1):
BOOKING No:
COLOURS:
MONO SPOT FULL
DEADLINE:
PUBLICATION DATE:
SIZE:
APPEARANCE DATE:
SHAPE: VERTICAL HORIZONTAL

MEDIA/PUBLICATION (2):
BOOKING No:
COLOURS:
MONO SPOT FULL
DEADLINE:
PUBLICATION DATE:
SIZE:
APPEARANCE DATE:
SHAPE: VERTICAL HORIZONTAL

MEDIA/PUBLICATION (3):
BOOKING No:
COLOURS:
MONO SPOT FULL
DEADLINE:
PUBLICATION DATE:
SIZE:
APPEARANCE DATE:
SHAPE: VERTICAL HORIZONTAL

MEDIA/PUBLICATION (4):
BOOKING No:
COLOURS:
MONO SPOT FULL
DEADLINE:
PUBLICATION DATE:
SIZE:
APPEARANCE DATE:
SHAPE: VERTICAL HORIZONTAL

MEDIA/PUBLICATION (5):
BOOKING No:
COLOURS:
MONO SPOT FULL
DEADLINE:
PUBLICATION DATE:
SIZE:
APPEARANCE DATE:
SHAPE: VERTICAL HORIZONTAL
PRINTING INFORMATION
Print Quote required? YES NO
Total Print Quantity:
Size (if applicable): HIGH (mm) WIDE (mm)
Other:
Print Delivery Addresses:
1: Qty:
2: Qty:
3: Qty:
Distributor Name:
Date Due to Distributor:
Black Eye Advertising
252 Cavendish Road Coorparoo Queensland 4151
Phone 07 3397 4919 Fax 07 3847 6829
or FAX TO: 07 3847 6829