"What's the difference between marketing, advertising and design?"

Generally speaking, while there is a cross-over in these areas it is the case that marketers' skills lay in putting a product or service out into the marketplace and organising below-the-line events and communication tools.

Designers who apply their craft to these communication tools tend to apply their "house style" to their projects and are not so concerned with selling as creating a visual brand identity. As such, designers are predominately involved in corporate branding and identity programs. This work is once removed from the hard frontage of selling products in the marketplace.

In contrast to design houses, our advertising agency designers are wholly focused on increasing your sales. To do this we put a lot of strategic thinking into the project. We ask "Who is the target market? What are the product benefits that make it stand out from its competition?" etc. We back up our communications with carefully thought out strategic principles which ensure you get the best bang for your buck.

We specialise in visual communication backed up by strategic thinking designed to increase sales.

This strategic thinking is applied to every project we undertake, and when we talk about creativity we don't mean finding interesting ways to shave your beard.

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Advertising and Design
- Press, Magazine, TV and Radio Ads
- Brochures, Catalogues and Flyers
- Corporate Identity
- Illustration

Packaging
- Design and Production

Web Media
- Websites
- Animation and Strip Banners

Outdoor
- Billboards and Banners
- Buses and Taxi Backs
- General Signage
- Store Exteriors